Two-step enterprise offer with tiered service packages, progressive problem mapping, and ascension into CRM & sales automation.
Two service tiers based on scope, plus an ascension layer
Two core tiers based on channel scope, plus Market Lead Sales CRM as the ascension offer.
For enterprise clients who need one channel managed with a high-converting landing page. Choose Google Ads or Facebook Ads based on where the opportunity is.
For lead generation businesses that need the full system: both ad channels coordinated with a purpose-built landing page and custom dashboard.
$2,500 one-time setup fee for all new clients. Covers account audit, tracking setup, campaign builds, landing page build, and dashboard configuration.
4-month initial commitment with the ability to cancel anytime. Low risk entry - if it's not working, walk away. No long-term lock-in.
Enterprise, Lead Gen, and Ascension
Enterprise clients per channel, lead gen clients for the full system, and Market Lead Sales CRM as the ascension offer.
Per channel. Enterprise companies (20-50+ employees). Google Ads or Facebook Ads management with custom enterprise data dashboard.
4-month rolling commitment
Full system for lead generation businesses. Google Ads + Facebook Ads + landing page + custom dashboard.
4-month rolling commitment
CRM, sales automation, pipeline tracking, and lead nurture. The ascension offer layered on top of either path once ads are generating leads consistently.
Monthly Market Lead Sales CRM management, optimisation, new sequences, AI tuning, and system improvements.
4-month rolling commitment
Who it's for, what they get, and the revenue maths
Two paths, one setup, clear scope, natural ascension into Market Lead Sales CRM.
Enterprise companies (20-50+ employees), spending $10K+/month on ads, B2B or services, Australia and US-based. May only need one channel managed - they could have the other covered internally or via another agency.
Per ChannelLead generation and high-ticket businesses ($10K+ deal value), AU or USA. Need the full system: Google + Meta + landing page + dashboard. Don't have the internal team to run this themselves.
Full System| Deliverable | Enterprise ($4,500/mo per account) | Lead Gen ($5,000/mo) |
|---|---|---|
| Google Ads management | ✓ | ✓ |
| Facebook/Meta Ads management | ✓ | ✓ |
| Landing page (included) | ✓ | ✓ |
| Custom enterprise dashboard | ✓ | ✓ |
| Reporting | ✓ | ✓ |
| Conversion tracking setup | ✓ | ✓ |
| Weekly optimisation | ✓ | ✓ |
| Monthly strategy call | ✓ | ✓ |
| + % of ad spend | 5% | 5% |
| One-time setup | — | $2,500 |
Both paths start with a 4-month commitment with the ability to cancel anytime. Low risk entry - if it's not working, walk away. No long-term lock-in.
Once ads are generating leads consistently, present the CRM and sales automation layer. $6,000 one-time setup. This is where the real retention happens - they become dependent on the full system, not just the ads.
Ascension — $6,000 one-time setupAt $5,000/mo + 5% of $3K avg ad spend = ~$5,150 per lead gen client. 20 lead gen clients = $103K/month. Add 5-10 enterprise clients at $4,500+ = $22.5K-$45K. Layer Sales CRM ascension at $6K one-time setup across clients for additional revenue. Total: $150K+ achievable with ~25-30 clients and Sales CRM ascension.
Current capacity with Jack: 50 lead gen clients at ~2 hrs/month each. Well within range.
How each solution creates the next problem
We audit, rebuild, set up tracking, build the landing page, configure the dashboard. Client now has a working lead gen system.
Solution creates next problem: System needs ongoing expert management to sustain and improve.
Weekly optimisation, ad refreshes, landing page tweaks, reporting. Results are consistent and improving. Lead volume grows.
Solution creates next problem: Getting leads but losing them. No instant response, no pipeline, no nurture.
CRM pipeline, instant SMS/email response, AI qualification, nurture sequences, distributor dashboards. The full sales automation layer.
This is the lock-in: they're now dependent on the full system, not just the ads. Maximum retention.